01/Story

What if?

I knew someone who could run a marathon in 2h26. He stopped competing because running wasn’t paying the bills. He still runs. He just stopped racing.

When he told me, I wondered how much further he could have gone. He had already reached a remarkable level. Still, making a living had to come first.

His story played a big part in my thinking about Athledex. I couldn’t stop wondering how many other people had ability they would never get the chance to fully develop.

I wanted to spend more time getting to know those people. What were they working towards? What stood in their way? What would genuinely help them move forward?

I still think about that runner. I respect the choice he made. Paying the bills was necessary. I still wish he’d had more room to find out what he could achieve.

Sport should not depend on where you live, who you know, or what you can afford.

What if more people got the chance to find out how far they could go?